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The Downside of Reward-Based Systems: A Roadblock to Achieving Our Goals
In this edition of our newsletter, let’s delve deeper into the intriguing topic of reward-based systems and their impact on our ability to stick to our goals. While these systems are often praised for their motivational effects, recent research conducted by renowned institutions such as Stanford and Harvard sheds light on their potential drawbacks.
Stanford psychologist Mark Lepper and his colleagues conducted an influential experiment in the 1970s to explore the relationship between rewards and intrinsic motivation. They divided preschool children into groups and presented them with art supplies. The first group received a reward (a colorful certificate) for their artwork, while the second group did not receive any external rewards.
Surprisingly, when the rewards were removed, the group that had been previously rewarded showed less interest and engagement in creating art compared to the non-rewarded group.
Similarly, a study conducted by Harvard economist Roland Fryer revealed similar findings among students. In an attempt to boost academic performance, cash incentives were provided to students for achieving certain targets. However, the results showed that while immediate improvements were observed, the long-term impact was negative.
The students' intrinsic motivation, curiosity, and desire to learn declined once the rewards were no longer available.
So, why does this happen?
Experts suggest that rewards can shift our focus from the inherent satisfaction and personal growth associated with our goals to an external incentive. This shift weakens our intrinsic motivation, making it more challenging to stay committed when the rewards are removed.
Considering these insights, it is essential for us to reflect on our own goal-setting strategies. Here are a few alternative approaches to enhance goal achievement:
Intrinsic Motivation: Focus on the inherent satisfaction and personal growth that comes from pursuing your goals. Celebrate progress and milestones along the way, rather than relying solely on external rewards.
Autonomy and Mastery: Give yourself the freedom to explore and develop expertise in your chosen field. Emphasize the joy of learning and improvement, rather than solely aiming for rewards.
Purpose and Values: Connect your goals to a larger purpose or values that are meaningful to you. This intrinsic alignment can foster a deeper sense of motivation and fulfillment.
Remember, goals are journeys, not just destinations. By fostering intrinsic motivation and aligning our efforts with our values, we can find greater satisfaction and increase our chances of long-term success.
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